<div class="content-intro"><p><strong>Who We Are:</strong></p> <p><strong>Alpaca is a US-headquartered, global leader in agent-first brokerage infrastructure </strong>for stocks, ETFs, options, crypto, fixed income, 24/5 trading, and more.<br><br>Amongst our subsidiaries, Alpaca is a licensed financial services company, serving hundreds of financial institutions across 40 countries with our institutional-grade APIs. This includes broker-dealers, investment advisors, wealth managers, hedge funds, and crypto exchanges, totalling over 10 million brokerage accounts.<br><br>Our global team is a diverse group of experienced engineers, traders, and brokerage professionals who are working to achieve our mission of opening financial services to everyone on the planet. We're deeply committed to open-source contributions and fostering a vibrant community, continuously enhancing our award-winning, developer-friendly API and the robust infrastructure behind it.<br><br><strong>Alpaca is proudly backed by $400 million in funding from top-tier global investors including Portage Ventures, Spark Capital, Tribe Capital, Social Leverage, Horizons Ventures, Opera Tech Ventures, SBI Group, Derayah Financial, Unbound, Peak XV, Elefund, and Y Combinator.</strong><br><br><strong>Our Team Members:</strong></p> <p>We're a dynamic team of 400+ globally distributed members who thrive working from our favorite places around the world, with teammates spanning the USA, Canada, Japan, Hungary, Nigeria, Brazil, the UK, and beyond!<br><br>We're searching for passionate individuals eager to contribute to Alpaca's rapid growth. If you align with our core values—Stay Curious, Have Empathy, and Be Accountable—and are ready to make a significant impact, we encourage you to apply.</p></div><p><strong>About the Role</strong></p> <p>Alpaca is a US-headquartered, global leader in agent-first brokerage infrastructure for stocks, ETFs, options, crypto, fixed income, 24/5 trading, and more.<br><br>Amongst our subsidiaries, Alpaca is a licensed financial services company, serving hundreds of financial institutions across 40 countries with our institutional-grade APIs. This includes broker-dealers, investment advisors, wealth managers, hedge funds, and crypto exchanges, totalling over 10 million brokerage accounts.<br><br>Our global team is a diverse group of experienced engineers, traders, and brokerage professionals who are working to achieve our mission of opening financial services to everyone on the planet. We're deeply committed to open-source contributions and fostering a vibrant community, continuously enhancing our award-winning, developer-friendly API and the robust infrastructure behind it.<br><br>Alpaca is proudly backed by $400 million in funding from top-tier global investors including Portage Ventures, Spark Capital, Tribe Capital, Social Leverage, Horizons Ventures, Opera Tech Ventures, SBI Group, Derayah Financial, Unbound, Peak XV, Elefund, and Y Combinator.</p> <h2>Our Team Members</h2> <p>We're a dynamic team of 400+ globally distributed members who thrive working from our favorite places around the world, with teammates spanning the USA, Canada, Japan, Hungary, Nigeria, Brazil, the UK, and beyond!<br><br>We're searching for passionate individuals eager to contribute to Alpaca's rapid growth. If you align with our core values—Stay Curious, Have Empathy, and Be Accountable—and are ready to make a significant impact, we encourage you to apply.</p> <h2>About the Role</h2> <p>We're looking for a Content Marketing Manager, Crypto to own content strategy and go-to-market storytelling for Alpaca's crypto and tokenization products. This role is ideal for a crypto-native content marketer who can translate complex concepts—tokenization infrastructure, on-chain asset mechanics, and institutional crypto workflows—into clear, compelling narratives for exchanges, issuers, market makers, and other institutional partners.</p> <p> </p> <p>You'll sit at the intersection of content marketing, product storytelling, and crypto go-to-market, partnering closely with our crypto product team to support launches, partner announcements, and thought leadership. The pace of change in tokenization demands dedicated expertise: this is not a generalist role. You'll help shape how the market understands Alpaca's Instant Tokenization Network (ITN) and broader crypto infrastructure, turning product complexity into content that drives awareness, adoption, and engagement.</p> <h2>What You'll Do</h2> <ul> <li>Own content strategy for Alpaca's crypto and tokenization products across both B2B and B2C channels</li> <li>Write and edit educational and product-driven content such as launch posts, explainers, blogs, newsletters, and thought leadership on tokenization and digital assets</li> <li>Develop audience-specific messaging for distinct crypto buyer personas—issuers, market makers, exchanges, and institutional partners—and maintain a shared content playbook for approved language and positioning</li> <li>Partner with the crypto product team to turn technical updates into clear, externally ready content, including briefs for upcoming GTMs</li> <li>Translate internal product language into accurate, externally appropriate messaging, framing Alpaca's role in tokenization workflows</li> <li>Collaborate with product, compliance, design, and marketing stakeholders to ensure content is accurate, on-brand, and ready to ship</li> <li>Identify content opportunities based on product priorities, partner launches, and growth goals</li> <li>Help improve discoverability and adoption through SEO, content refreshes, and audience-focused distribution</li> </ul> <h2>What We're Looking For</h2> <ul> <li>5+ years of experience in content marketing, content strategy, editorial, or a related role, with meaningful time spent in crypto, Web3, or digital assets</li> <li>Deep familiarity with crypto market structure, tokenization, and institutional crypto workflows</li> <li>Strong writing and editing skills with the ability to simplify technical or complex topics for sophisticated audiences</li> <li>Experience creating go-to-market content for product launches, partner announcements, or B2B fintech/crypto products</li> <li>Ability to work cross-functionally with product, compliance, and marketing stakeholders in a fast-moving environment</li> <li>Strong judgment around audience, tone, and message clarity—especially when navigating regulated financial content</li> <li>Comfortable operating with a high degree of ownership and moving quickly across multiple concurrent launches</li> </ul> <h2>Nice to Have</h2> <ul> <li>Experience at a crypto-native company or with tokenization / RWA infrastructure</li> <li>Background creating content for market makers, crypto exchanges, or institutional crypto audiences</li> <li>Experience building content playbooks or messaging frameworks for technical products</li> <li>Familiarity with compliance constraints in regulated financial and crypto marketing content</li> <li>Knowledge of on-chain asset mechanics, DeFi primitives, and cross-network asset movement</li> <li>Based in North America</li> </ul> <h2>Why This Role</h2> <p>Tokenization is moving from narrative to infrastructure, and Alpaca is at the center of that shift. This is a chance to shape how institutional crypto audiences—exchanges, issuers, and market makers—understand what Alpaca's crypto and tokenization products can do, and how to get value from them quickly. You'll play a key role in supporting a growing pipeline of partner launches and product GTMs at a pivotal moment for the business.</p> <h2>What You Bring</h2> <ul> <li>A collaborative mindset and the ability to partner closely with product leaders to translate technical concepts into externally ready stories</li> **<li>A passion for understanding our crypto users:** what they're building, what workflows they care about, and how tokenization changes capital efficiency and market structure</li> <li>Experience turning fast-moving product roadmaps into a coherent content and GTM narrative</li> </ul><div class="content-conclusion"><h3><strong>How We Take Care of You:</strong></h3> <ul> **<li style="font-weight:** 400; text-align: justify;"><span style="font-weight: 400;">Competitive Salary & Stock Options</span></li> **<li style="text-align:** justify;">Health Benefits</li> **<li style="font-weight:** 400; text-align: justify;"><span style="font-weight: 400;">New Hire Home-Office Setup: One-time USD $500</span></li> **<li style="font-weight:** 400; text-align: justify;"><span style="font-weight: 400;">Monthly Stipend: USD $150 per month via a Brex Card</span></li> </ul> **<p><em><span style="font-weight:** 400;">Alpaca is proud to be an equal opportunity workplace dedicated to pursuing and hiring a diverse workforce.<br></span></em></p> **<p><span style="font-size:** 8pt;"><a href="https://files.alpaca.markets/disclosures/AlpacaRecruitmentPrivacyPolicy.pdf"><em><span style="font-weight: 400;">Recruitment Privacy Policy</span></em></a></span></p></div>