Sr Manager Programmatic

This role focuses on leading and executing programmatic advertising campaigns, ensuring optimal performance and alignment with client objectives. The ideal candidate will possess a strong understanding of programmatic platforms, data analytics, and digital marketing strategies, with a proven ability to manage teams and deliver impactful results.

Key Responsibilities:

Develop and implement programmatic advertising strategies.
Manage and optimize programmatic campaigns across various platforms.
Analyze campaign performance and provide data-driven insights.
Lead and mentor a team of programmatic specialists.
Collaborate with cross-functional teams to ensure campaign alignment.
Stay abreast of industry trends and emerging technologies.

Requirements/Qualifications:

Significant experience in programmatic advertising.
Strong understanding of DSPs, SSPs, and ad exchanges.
Proficiency in data analytics and reporting.
Excellent communication and interpersonal skills.
Proven ability to manage and motivate teams.
Experience with various ad formats and targeting techniques.

About the Company:

Dentsu Inc. is a global marketing and advertising agency, providing a wide range of creative and media solutions to clients worldwide. They help businesses connect with their audiences through innovative and impactful campaigns.