Product Market Research Analyst

This role focuses on conducting thorough market research and analysis to inform product development and strategic decision-making. The Product Market Research Analyst will be responsible for identifying market trends, understanding customer needs, and evaluating competitor offerings to ensure the company's products remain competitive and aligned with market demands.

Key Responsibilities:

Conduct market research studies to assess market size, trends, and opportunities.
Analyze customer data and feedback to identify unmet needs and preferences.
Monitor competitor activities and evaluate their products and strategies.
Develop and present market research reports and recommendations.
Collaborate with product development teams to translate research findings into actionable insights.
Perform pricing analysis and develop pricing strategies.
Identify and evaluate potential new markets and product opportunities.

Requirements/Qualifications:

Bachelor's degree in Marketing, Business Administration, or a related field.
2 to 6 years of experience in market research or a related role.
Strong analytical and problem-solving skills.
Excellent communication and presentation skills.
Proficiency in market research methodologies and tools.
Ability to work independently and as part of a team.
Experience with data analysis and visualization software.

About the Company: Platinus Technologies Private Limited is a technology company focused on delivering innovative solutions to businesses. They specialize in providing services and products that help organizations optimize their operations and achieve their strategic goals.