Consumer Shop Insights Manager

This role focuses on understanding consumer behavior and market trends within retail environments. The Consumer Shop Insights Manager will be responsible for analyzing data, identifying opportunities, and providing actionable recommendations to improve sales and marketing strategies.

Key Responsibilities:

Conduct in-depth analysis of consumer shopping patterns and preferences.
Develop and implement data-driven insights to optimize product placement and promotions.
Collaborate with cross-functional teams to translate insights into actionable strategies.
Monitor and evaluate the effectiveness of marketing campaigns and initiatives.
Identify emerging trends and opportunities within the retail landscape.
Present findings and recommendations to stakeholders.

Requirements/Qualifications:

Experience in market research, data analysis, or consumer insights.
Strong analytical and problem-solving skills.
Excellent communication and presentation skills.
Ability to work independently and as part of a team.
Proficiency in data analysis tools and techniques.
Experience in the consumer goods industry is a plus.

About the Company: PepsiCo is a global leader in the beverage and convenient foods industry. The company offers a wide range of popular brands and is committed to providing enjoyable and refreshing products to consumers worldwide.