AGM - Sr Manager - Mall Marketing Activations

This role is responsible for developing and executing innovative marketing and activation strategies within mall environments. The ideal candidate will possess a strong understanding of consumer behavior, brand building, and event management, with a proven ability to drive engagement and achieve marketing objectives.

Key Responsibilities:

Develop and implement comprehensive mall marketing plans aligned with overall brand strategy.
Manage and coordinate marketing activations, events, and promotions within mall spaces.
Collaborate with mall management and retailers to maximize impact and reach.
Monitor and analyze campaign performance, providing regular reports and recommendations.
Manage budgets effectively and ensure optimal ROI on marketing investments.
Stay abreast of industry trends and best practices in mall marketing.
Oversee vendor relationships and ensure timely delivery of services.

Requirements/Qualifications:

10-20 years of experience in marketing, with a focus on mall or retail environments.
Proven track record of developing and executing successful marketing campaigns.
Strong understanding of consumer behavior and marketing principles.
Excellent communication, interpersonal, and presentation skills.
Ability to manage multiple projects simultaneously and meet deadlines.
Proficiency in Microsoft Office Suite and marketing analytics tools.
Creative thinker with a passion for innovation.

About the Company:

SG Oasis operates within the retail sector, focusing on creating engaging experiences and driving brand visibility through strategic marketing initiatives. The company is dedicated to delivering impactful solutions that resonate with consumers and achieve business goals.