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Integrated Marketing Manager
Kensingtontours
Hudson Signals
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Toronto, ON, CanadaMarketing - KensingtonAI/MLEdTechEnterprise SaaSCAD 70k – 90k
<div class="content-intro"><p>Kensington delivers the world’s most personal travel experiences. We bring to life each client’s desire to travel in a way that’s tailored specifically for them, in the company of local private guides who ensure that they enjoy the authentic best of their destination. The result is a unique journey rich in memories that last a lifetime!</p>
<p>We achieve this because of our extraordinary people, passionate experts with deep knowledge of their destinations. They are what enables us to deliver remarkable experiences in over 120 countries worldwide, and across each of our businesses – Private Touring, Cruises, Villas, Yachts, Expeditions, Ultraluxe Land, Private Jets, and Air. </p>
<p>To learn more about Kensington, visit <a id="menurrs8" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" href="http://kensingtontours.com/" target="_blank">kensingtontours.com</a>. </p></div><p><em><strong><span data-contrast="auto">This is a hybrid role with the expectation of 2-3 days a week in office, located in Downtown Toronto.</span></strong></em></p>
<p><strong><span data-contrast="auto">The Opportunity</span></strong><span data-ccp-props="{"335559738":340,"335559739":140,"335572079":6,"335572080":4,"335572081":3963548,"469789806":"single"}"> </span></p>
<p><span data-contrast="auto">Kensington's </span><span data-contrast="auto">Integrated Marketing team drives brand, content storytelling, community engagement and lead generation as a cohesive effort across all products. This role joins the team, turning the annual business and marketing goals into campaigns and sales enablement programs that deliver measurable business results, collaborate across marketing and Kensington's lines of business teams to ensure that we are collectively driving results across our marketing channels and introducing custom campaigns when needed. </span><span data-ccp-props="{"335559739":160}"> </span></p>
<p><span data-contrast="auto">You'll bring hands-on experience from luxury marketing, where the audience is discerning, the product is considered, and brand consistency matters at every touchpoint.</span><span data-ccp-props="{"335559739":160}"> </span></p>
<p><strong><span data-contrast="auto">What You'll Do</span></strong></p>
<p><em><strong><span data-contrast="auto">Campaign Planning & Lead Generation</span></strong></em></p>
<ul>
<li data-leveltext="–" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":180,"469769242":[9675],"469777803":"left","469777804":"–","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="2"><span data-contrast="auto">Plan, build and execute customer-centric campaigns across Kensington Villas, Yachts, Expeditions Kensington Private Client and support launching new travel products for our affluent audience, against annual lead generation goals.</span><span data-ccp-props="{"335559739":100}"> </span></li>
</ul>
<ul>
<li data-leveltext="–" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":180,"469769242":[9675],"469777803":"left","469777804":"–","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="2"><span data-contrast="auto">Establish KPIs and report against lead generation and engagement goals, using data-driven analytics to drive optimizations and pivots as a true business partner to the line of business teams.</span><span data-ccp-props="{"335559739":100}"> </span></li>
</ul>
<p><em><strong><span data-contrast="auto">Sales Enablement & Business Results</span></strong><span data-ccp-props="{"335559739":120}"> </span></em></p>
<ul>
<li data-leveltext="–" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":180,"469769242":[9675],"469777803":"left","469777804":"–","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="2"><span data-contrast="auto">Build sales collateral and tools that support converting leads to travel bookings in an approach that is thoughtful and considerate for our customers and as efficient as possible.</span><span data-ccp-props="{"335559739":100}"> </span></li>
</ul>
<ul>
<li data-leveltext="–" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":180,"469769242":[9675],"469777803":"left","469777804":"–","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="2"><span data-contrast="auto">Partner with sales teams to identify where marketing can remove friction and accelerate the path from lead to booking.</span><span data-ccp-props="{"335559739":100}"> </span></li>
</ul>
<p><em><strong><span data-contrast="auto">Content & Community</span></strong><span data-ccp-props="{"335559739":120}"> </span></em></p>
<ul>
<li data-leveltext="–" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":180,"469769242":[9675],"469777803":"left","469777804":"–","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="2"><span data-contrast="auto">Partner with the creative and marketing owned channel teams to produce relevant and compelling content across social media, video, CRM, webinars and experiential, to drive community engagement, education and leads. </span><span data-ccp-props="{"335559739":100}"> </span></li>
</ul>
<p><em><strong><span data-contrast="auto">Cross-Team Collaboration</span></strong><span data-ccp-props="{"335559739":120}"> </span></em></p>
<ul>
<li data-leveltext="–" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":180,"469769242":[9675],"469777803":"left","469777804":"–","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="2"><span data-contrast="auto">Work collaboratively with marketing operations, creative team, the marketing channel leads to ensure we drive the most effective business impact leveraging these always on programs and ensure we are true to the Kensington brand.</span><span data-ccp-props="{"335559739":100}"> </span></li>
</ul>
<ul>
<li data-leveltext="–" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":180,"469769242":[9675],"469777803":"left","469777804":"–","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="2"><span data-contrast="auto">Partner with business stakeholders across Kensington’s products to ensure integrated plans reflect each product's priorities.</span><span data-ccp-props="{"335559739":100}"> </span></li>
</ul>
<p><strong><span data-contrast="auto">How Success Is Measured</span></strong><span data-ccp-props="{"335559738":340,"335559739":140,"335572079":6,"335572080":4,"335572081":3963548,"469789806":"single"}"> </span></p>
<p><span data-contrast="auto">Success is measured by your contribution to direct-to-site organic leads, lead-to-booking conversion and cost effectiveness, social and webinar engagement, alongside the measurable impact of your sales enablement work on bookings and revenue.</span><span data-ccp-props="{"335559739":160}"> </span></p>
<p><strong><span data-contrast="auto">What You'll</span></strong><strong><span data-contrast="auto"> Bring</span></strong><span data-ccp-props="{"335559738":340,"335559739":140,"335572079":6,"335572080":4,"335572081":3963548,"469789806":"single"}"> </span></p>
<ul>
<li><span data-contrast="auto">10 years in digital, CRM, webinars, social and experiential ideally in luxury or travel.</span><span data-ccp-props="{"335559739":120}"> </span></li>
<li><span data-contrast="auto">Direct experience building sales enablement tools or collateral that drove measurable business results.</span><span data-ccp-props="{"335559739":120}"> </span></li>
<li><span data-contrast="auto">A track record of managing campaigns against clear KPIs and adjusting course based on performance.</span><span data-ccp-props="{"335559739":120}"> </span></li>
<li><span data-contrast="auto">Comfort managing multiple campaigns and stakeholders at once, with strong attention to detail and brand.</span><span data-ccp-props="{"335559739":120}"> </span></li>
<li><span data-contrast="auto">Confident thinker and doer with an entrepreneurial and collaborative approach.</span></li>
<li><span data-contrast="auto">Experience in leveraging AI to streamline marketing efforts and build efficiency.</span></li>
<li><span data-contrast="auto">Comfort with performance data and reporting against clear KPIs.</span><span data-ccp-props="{"335559739":120}"> </span></li>
</ul>
**<p><em><span style="color:** rgb(126, 140, 141);">We provide a competitive compensation package with a strong pay for performance rewards approach. Employees have the opportunity to participate in incentive programs and compensation tied to business and individual performance. The expected <strong>base </strong>compensation range for this position is: $70,000 to $90,000.</span></em></p>
**<p><em><span style="color:** rgb(126, 140, 141);">The actual compensation may vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. <span style="color: rgb(255, 255, 255);">#LI-Hybrid</span></span></em></p>
**<p><em><span style="color:** rgb(126, 140, 141);">We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If you require accommodation due to a disability at any stage of our hiring process, please advise us when completing your application.</span></em></p><div class="content-conclusion"><p><span data-teams="true">The Range Group may use artificial intelligence throughout the recruitment process to screen, assess or select applicants for this position. These tools assist our hiring team but do not replace human judgment. Final hiring decisions are ultimately made by the hiring team.</span><strong><em><br><br>We thank all candidates for their interest, however, only those selected for an interview will be contacted.</em></strong></p></div>
AI enhanced job description
Source: greenhouseRecruiter: Rekroot
Posted: 9/15/2026fd3314fa-5b5e-4f91-b6b5-fe07bc7fcb5b